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To estimate the lifetime value of a customer at a given rate of customer retention, you need to compute the ________. Question 9 options: gross
To estimate the lifetime value of a customer at a given rate of customer retention, you need to compute the ________.
Question 9 options:
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gross percent margin of the company
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future customer value
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customer loyalty index
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net present value of the customer's cash flow
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customer satisfaction index
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