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To prevent people from pretending to qualify for the market segment with the lowest price, a company manager that engages in group pricing must ensure
To prevent people from pretending to qualify for the market segment with the lowest price, a company manager that
engages in group pricing must ensure that:
segmentation is based on a detailed set of qualifications.
each consumer does not know the range of prices paid by other consumers.
equivalent prices are paid by consumers in each segment.
there is a simple way to verify the segment in which a consumer qualifies.
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