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To test whether a particular diversification move has good prospects for creating added shareholder value, corporate strategists should use theMultiple Choice8 00-46-57strategic-fit test, the industry
To test whether a particular diversification move has good prospects for creating added shareholder value, corporate strategists should use theMultiple Choice8 00-46-57strategic-fit test, the industry
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Market Based Management
Authors: Roger Best
6th edition
130387754, 978-0130387752
