To test your understanding of the knowledge and skills presented in this program, you and your partner must submit an international sales and marketing plan. The plan must be for a fictitious company of your choice. It must take an existing or new product or service from the country of your choice into an international market that is new to the company.

1. In this assignment, you and your partner may use the same imaginary scenario you developed and researched in the Feasibility Report assignment. Alternatively, a new scenario. Either way, for this assessment, your scenario must include an international trade opportunity that involves introducing a product or service to a new international market.

2. Provide detailed information about the organization, including its history, location, mission, goals, and values, as well as other relevant background information such as size, key products/services, and experience in international markets and the selected market (if applicable). Your profile should also express your organization's interest in this proposed trade venture.