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To what does Contribution Margin contribute? Provide your own response to the questions in the Ethical dilemma found on page 1100. What the heck is

  1. To what does Contribution Margin contribute?
  2. Provide your own response to the questions in the Ethical dilemma found on page 1100.
  3. What the heck is Cost Stickiness and why should managers care about it?

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