TO) Which of the following is an important step in electively A) Minimize the number of channels to avoid cannibalizing sales from stores. B) Immediately appoint a channel captain to avoid channel conflict. Start by documenting cross-channel consumer behavior with a customer journey map D) Establish subbrands for catalog retailers and direct selling channels Create a website that will engage visitors with interactive experiences that involve games, contests, and quizzes. 11) Larry's Lounge Chairs has the following annual fixed costs: $25,000 in rent, $7,000 in taxes, and $3,000 in insurance. Each lounge chair costs Sil to make. Larry and his employees can produce a maximum of 75 chairs each month. Assuming they are able to sell all of these chairs, what is the breakeven price and the contribution per chair? A) 477.67; $466.67 35,000 +7.000 B) $49.89; $38.89 C) $39.82; $38.89 D) $49.89; $11.00 35000 35 E) $39.82; $28.82 while 12) Marketers may engage in value pricing, which is the practice of simultaneously maintaining or decreasing price