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Tony wanted a stylish home. After researching many options, he went to a local Target to purchase the trendy lamps, pillows, and art featured in
Tony wanted a stylish home. After researching many options, he went to a local Target to purchase the trendy lamps, pillows, and art featured in its ads and on its website. Which retailing challenge d...
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Marketing management
Authors: Philip Kotler, Kevin Lane Keller
14th Edition
9780273753360, 132102927, 273753363, 978-0132102926
