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Top managers of Advanced Data Manufacturing are alarmed by their operating losses. They are considering dropping the desktop product line. The company accountants have prepared

Top managers of Advanced Data Manufacturing are alarmed by their operating losses. They are considering dropping the desktop product line. The company accountants have prepared the following analysis to help make this decision.

Advanced Data Manufacturing

Income Statement

For the Year Ended December 31, 2022

Total

Laptop

Desktop

Sales Revenue

$930,000

$575,000

$355,000

Variable Costs

507,000

267,000

240,000

Contribution Margin

423,000

308,000

115,000

Fixed Costs:

Manufacturing

375,000

225,000

150,000

Selling and Administrative

62,000

45,000

17,000

Total Fixed Costs

437,000

270,000

167,000

Operating Income (Loss)

$(14,000)

$38,000

$(52,000)

If the company stops selling the desktop product line, the company will be able to avoid 80% of the fixed manufacturing costs and 100% of the fixed selling and administrative costs.

  1. USING differential analysis show whether Advanced Data Manufacturing should drop the desktop product line. (15 marks)
  2. Should the desktop product line be dropped? Explain youranswer. (5 marks)

The management ofAdvanced Data Manufacturing isconsidering whether to drop a product line. So far, management has determined that the product has a negative contribution margin and that lost revenues are less than the total cost savings. In making the final decision, discuss five critical questions that the management ofAdvanced Data Manufacturingshould consider?

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