Topic: The Internal Organization: Capabilities, Competencies, And Competitive Advantage

Objectives:

$$ Analyze the external factors influencing and affecting a business unit's corporate environment.

$$ Examine how Porter's five forces of competition influence an industry unit's profit potential.

$$ Identify macro trends within a competitive corporate environment.

QUESTIONS:

What is value and how is it determined and measured? Does a business generally determine and measure value appropriately? In a free market, what happens when value is not properly assessed by a business and its leaders? Give a historical example and thoughts about how and why a disconnect occurred.