TO:You, Product Manager FROM:Jane Landry, CEO SUBJECT:Big idea neededthe more innovative, the better We're facing some tough times at The Citizen Sun. Our revenues are down nearly 11% over the past three years, print circulation continues to decline, and even web traffic has stagnated. We've already implemented extensive restructuring and cost-cutting measures, so now our only option is to come up with an exciting new idea to reinvigorate The Sun. I want you to head up an exploration team and submit your best thinking on how to transform our business: What big change or new feature can we implement to increase readership, traffic, and revenue? The new fiscal year starts in 12 weeks, and I would like a pitch by then. I'll give you $50,000 in internal and external resources to submit a truly original idea. I trust you and I know you'll come up with something highly innovative