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Traditional Segment Analysis 2022 Total Market Size 2022 Total Units Sold Segment % of Total Industry 2023 Demand Growth Rate 5,519 5,519 32.4% 6.2%

Traditional Segment Analysis 2022 Total Market Size 2022 Total Units Sold Segment % of Total Industry 2023 Demand Growth Rate 5,519 5,519 32.4% 6.2% Categories Age Traditional Customer Buying Criteria Expectations 2 Years Importance 47% Price Positioning $20.00 - $30.00 23% Performance 5.0 Size 15.0 21% Service Life 14,000 19,000 Hours 9% Activate Windows

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