Transcribed image text : amand Enable Editing Activate Use free at Office.c Company losing $1MM per da Why? Too big? Company lost focus of the business core ? Too much diversification? - Too many products? O Post-strategy change company situation M ? ilings Review View Help ses. Unless you need to edit, it's safer to stay in Protected View. oduct is inactive. To use for free, sign in and use the Web version. Inside LEGO-Brick by brick VIDEO ANALYSIS A General aspect of the toy industry Growth O Seasonality Competitors o Technology complexity o Type of industry o Safety regulations O Future of the industry? L First non-family member CEO Baby Boomers vs. Generation X vs. Millennial Generation? Company growing at 2-digits every year General information of the company O Location Largest toy producer in the world O History (wooden toys to plastic bricks) Mattel, Hasbro out of L Evolution of the firm competition? Pre-strategy change company Re-focusing product lines situation New hires forced to utilized few 3rd generation CEO family member components (brick pieces) for new products ics to be included in the written report: 1) Industry description, characteristics. Classify the toy industry in one of the 4 stages (introduction, growth, mature, decline) and explain. 2) Firm description. Pre-strategy situation and explain the main problems. 3) Describe and explain the applied strategy. Cost vs. Product differentiation, or both? 4) Firm description after the applying new strategy. Explain solution to the problems. 5) SWOT analysis for current situation of the firm. a. O-T considering the Porter's 5 forces in the industry. S-W considering Resource-based view STRESUL 7 W E ASUS Tell me what you want to do Transcribed image text : amand Enable Editing Activate Use free at Office.c Company losing $1MM per da Why? Too big? Company lost focus of the business core ? Too much diversification? - Too many products? O Post-strategy change company situation M ? ilings Review View Help ses. Unless you need to edit, it's safer to stay in Protected View. oduct is inactive. To use for free, sign in and use the Web version. Inside LEGO-Brick by brick VIDEO ANALYSIS A General aspect of the toy industry Growth O Seasonality Competitors o Technology complexity o Type of industry o Safety regulations O Future of the industry? L First non-family member CEO Baby Boomers vs. Generation X vs. Millennial Generation? Company growing at 2-digits every year General information of the company O Location Largest toy producer in the world O History (wooden toys to plastic bricks) Mattel, Hasbro out of L Evolution of the firm competition? Pre-strategy change company Re-focusing product lines situation New hires forced to utilized few 3rd generation CEO family member components (brick pieces) for new products ics to be included in the written report: 1) Industry description, characteristics. Classify the toy industry in one of the 4 stages (introduction, growth, mature, decline) and explain. 2) Firm description. Pre-strategy situation and explain the main problems. 3) Describe and explain the applied strategy. Cost vs. Product differentiation, or both? 4) Firm description after the applying new strategy. Explain solution to the problems. 5) SWOT analysis for current situation of the firm. a. O-T considering the Porter's 5 forces in the industry. S-W considering Resource-based view STRESUL 7 W E ASUS Tell me what you want to do