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Pointers 1. Explain what market education is? What are market learn from the educator? 2. Give the difference between cost leadership and differenciation. 3. Explain

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Pointers 1. Explain what market education is? What are market learn from the educator? 2. Give the difference between cost leadership and differenciation. 3. Explain why C2 green tea (featured at opening of this chapter), is an example of product that was borne out of blue ocean strategy

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