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Taking the break-even rate into account, the data cruncher-in-chief of XYZ company produced the following table: How many brochures would be sent out using a
Taking the break-even rate into account, the data cruncher-in-chief of XYZ company produced the following table: How many brochures would be sent out using a targeted approach? QUESTION 5 How many brochures would be sent out in a mass mailing (no targeting)
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Decision Support And Business Intelligence Systems
Authors: David King, Ting Peng Liang
9th Edition
013610729X, 9780136107293
