Answered step by step
Verified Expert Solution
Link Copied!

Question

1 Approved Answer

Which distribution strategy best describes the Hermes? With less than 300 stores worldwide, Herms relies on a very limited distribution strategy to keep its products

image text in transcribed
Which distribution strategy best describes the Hermes? With less than 300 stores worldwide, Herms relies on a "very limited distribution strategy" to keep its products hot, according to Hermes' president and CEO for the Americas interviewed at the Skift Global Forum in New York City. "People want things that not a lot of people can get," Herms' Robert Chavez told Skift President Carolyn Kremins. "That's what it is like in the luxury world. Once something becomes very saturated, that luxury customer doesn't want it anymore." O Selective distribution O Vertical distribution Exclusive distribution O Strategic channel alliance Intensive distribution

Step by Step Solution

There are 3 Steps involved in it

Step: 1

blur-text-image

Get Instant Access to Expert-Tailored Solutions

See step-by-step solutions with expert insights and AI powered tools for academic success

Step: 2

blur-text-image_2

Step: 3

blur-text-image_3

Ace Your Homework with AI

Get the answers you need in no time with our AI-driven, step-by-step assistance

Get Started

Recommended Textbook for

Personal Finance

Authors: Jack Kapoor, Les Dlabay, Robert Hughes

10th Edition

0073530697, 9780073530697

More Books

Students also viewed these Finance questions