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TRUE/FALSE 14) Fortunately for investors, assigning a beta to individual projects is more of a science than an art. 15) The simplest application of assigning
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14) Fortunately for investors, assigning a beta to individual projects is more of a science than an art.
15) The simplest application of assigning a beta to an individual project is called a "pure play," in which a manager finds the beta of a firm whose sole business is similar to the project in question and assigns that beta to the project.
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