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Two competitive websites have recently been promoting their beverage delivery services, Phil's site purchased banner ad receiving 16,100 impressions. Stu used search engine advertising that
Two competitive websites have recently been promoting their beverage delivery services, Phil's site purchased banner ad receiving16,100impressions. Stu used search engine advertising that was viewed18,900times and produced250clicks. Stu paid an average of$1.11per click. Phil's banner ads yielded clickthrough rates of1.79%and20%of those visits resulted in an order. The banner ads costs for Phil's campaign were$799. Stu recorded24purchases from clicks produced by his search engine advertising.
How many clicks did Phil's advertising generate?
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