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Understanding the important components of a social media Facebook page for a public sector and nonprofit organization is key. Knowing how to keep the page

Understanding the important components of a social media Facebook page for a public sector and nonprofit organization is key. Knowing how to keep the page relevant and strategic will make you a more marketable communications professional.

Choosea nonprofit organization and visit their Facebook page.

Analyzethe nonprofit organization in 1,050 words. Address the following criteria:

  • Openness and disclosure: Is information available in the About, Founded, and Mission sections?
  • Access: Is a website link along with phone numbers and email addresses listed?
  • Positivity: Look at the organization's last 10 posts. How many photos and videos are included in them? Should there be more? Why or why not?
  • Collaborations: Is there evidence of networking and partnerships?
  • Overall, how do you think the nonprofit organization is doing with its communication strategies?

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