Unit 2: Planning for Growth Pro'ectBrief Scenario and Guidance [Project Part 1 - L151 5: L02}: Scenario: You have recently been appointed as a trainee
Unit 2: Planning for Growth Pro'ectBrief Scenario and Guidance [Project Part 1 - L151 5: L02}: Scenario: You have recently been appointed as a trainee manager of one of the small and medium enterprises {SMEs] in London. Your area manager has been looking at ways of creating opportunities for growth and expansion after Bram. You haye suggested the use of Boston Consultancy Group Matrix and GEfMgkigsey matrix and a joint yenture with another small business as a way overcoming the likely negative impact ofBrexjt on the business. However your Area manager has decided that it is a good practice to evaluate all your suggested methods before making a decision. You hate therefore been tasked to present an evaluation of the following : 1. The use of Boston Consultancy Group Matrix and GEfMgkiusey matrix to determine the best growth opportunities The use ofagggfs growth yector matrix to evaluate growth opportunities The various sources of funding that the business can access with particular emphasis on crowding funding, peer to peer landing and a venture finance 2. 3. During the evaluation. you are expected to : Provide a brief history of Boston Consultancy Group Matrix and GEfMgkiusey matrix i i The differences between the Boston Consultancy Group Matrix and GEfMgkiusey matrix i F'royide recommendations based on your evaluation ofthe two matrix 3 i Uselggsgffg growth yector matrix to evaluate growth opportunities forthe Business Consider the benefits and drawn back on the suggested sources of finance forthe business ITIDCIUJID- l l l l l Your manager believes that a report which would contain the above information would help the management team to identify the best options for growth in the face of Wu United Kingdom's Economy
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