Unit sales 5266 (given) Revenues $15.16 (given) Cost of goods sold $7.80 (given) Gross margin $7.36 (given) Promotion cost All in 000' Consumer promotion $4,000 (given) Other trade spending $7,000 (given) Feature price reductions $5,000 (given) Total promotional cost (a) $16,000 Advertising cost (b) $15,000 Total other costs (a b) $31,000 Total other cost per unit $5.89 Unit margin on pitcher scale $1.47 From information provided above explain what this telling you