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Urban Gym offers fitness classes. Each class is one hour long. The gym expects to offer 5,000 classes annually. They have invested $2,500,000 in their
Urban Gym offers fitness classes. Each class is one hour long. The gym expects to offer 5,000 classes annually. They have invested $2,500,000 in their facilities and aim for an ROI of 20%. The budgeted costs for the coming year are detailed below:
Cost Item | Per Class ($) | Total ($) |
---|---|---|
Direct Materials (Equipment) | 10 | 50,000 |
Direct Labor (Instructors) | 50 | 250,000 |
Variable Overhead | 20 | 100,000 |
Fixed Overhead | - | 500,000 |
Variable Selling & Admin Expenses | 10 | 50,000 |
Fixed Selling & Admin Expenses | - | 250,000 |
Required:
- Determine the total cost per class.
- Calculate the desired ROI per class.
- Compute the target price per class.
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