urgent answer needed!!1

Use the following information to answer questions 022 023 Connector PDA did a marketing research study on what consumers were looking for from PDAs. Consumers were asked how important they think about 4 PDA featuresl rated from 1 {not at all important) to 7 (very important]. These 4 features are: Feature: Description Office How important is it. for you to complete ofce related functions on function your PDA? How important is it for you to transfer information timely using your PDA? How important is it for you to use multimedia features, e.s., playing music, video and games on your PDA? Info transfer MMedia Ergonomic How important is it for you to have a PDA that is not bulky? They were also asked about their WTl;I [in AUD) for the FDA device that they want: What is the maximum price you would like to pay for the FDA device WTP with all the features you need? Based on the needs data, three segments were tound to he the most reasonable classification. A PAM cluster analysis was conducted: Reaultl from the PAM cluster analysis Cluster Cluster Cluster TOTAL 1 2 3 Size 175 300 25 500 Relative Size 35.0% 60.0% 5.0% 100.0% Clumr average: ofhalel Cluster Cluster Cluster TOTAL l 2 3 Office function 4.84 4.02 4.28 4.52 Info transfer 4.96 4.11 4.19 4.69 MMedia 336 4.54 3.96 4.02 Ergonomic 4.09 3.94 5.09 4.46 WTP 151.6 153.3 452.7 285.9 We also know that the marginal cost of a Connector PDA is $100. Which segment fits the following statement best: "it is most likely that they use the PDA to get their work done"? Select one: 0 a. Cluster 1 O in. Cluster 2 O c. Clusters Based on potential profit only, which segment is the most attractive? Select one: 0 a. Cluster 1 O h. Cluster 2 O c. Clusters