USE CARE CODE TO ILLUSTRATE THE CASE: The Accounting Profession's Models of Ethical Decision Making The Code of Conduct has developed a general framework for accounting professionals to use in resolving ethical conflicts. 28 Global CPA firm KPMG has expressed this framework succinctly using the acronym CARE: . Consider all the facts, Assess the available alternative courses of action, . Review the ethical issues, Evaluate the consequences of each alternative course of action. ______________________________________________________________________

Consider the following case example of an ethical dilemma [Yuthas and Dillard(1999)]: Granger Stokes, managing partner of the venture capital firm of Halston and Stokes, was dissatisfied with the top management of PrimeDrive, a manufacturer of computer disk drives. Halston and Stokes had invested $20 million in PrimeDrive, and the return on their investment had been below par for several years. In a tense meeting of the board of directors of PrimeDrive, Stokes exercised his firms rights as a major equity investor in PrimeDrive and fired PrimeDrives chief executive officer (CEO). He then quickly moved to have the board of directors of PrimeDrive appoint himself as the new CEO. Stokes prided himself on his hard-driving management style. At the first management meeting, he asked two of the managers to stand and fired them on the spot, just to show everyone who was in control of the company. At the budget review meeting that followed, he ripped up the departmental budgets that had been submitted for his review and yelled at the managers for their wimpy, do nothing targets. He then ordered everyone to submit new budgets calling for at least a 40% increase in sales volume and announced that he would not accept excuses for results that fell below budget. Keri Kalani, an accountant working for the production manager at PrimeDrive, discovered toward the end of the year that her boss had not been scrapping defective disk drives that had been returned by customers. Instead, he had been shipping them in new cartons to customers in order to avoid booking losses. Quality control had deteriorated during the year as a result of the drive for increased volume and returns of defective TRX drives were running as high as 15% of the new drives shipped. When she confronted her boss with her discovery, he told her to mind her own business. And then, in the way of a justification for his actions, he said, All of us managers are finding ways to hit Stokes targets. References Yuthas, K. and Dillard, J. (1999). Teaching ethical decision making: Adding a structuration dimension, Teaching Business Ethics 3(4), 339-361.