Use the five features of social media to describe a social media platform.
Explain the benefits of using a social media strategy.
Measures of Effectiveness: Develop responses to the following that clearly demonstrate your understanding of the measures of effectiveness used to plan and evaluate social media.
Explain how you would evaluate a social media post using the functional perspective.
Explain how you would evaluate a social media post using the dynamic perspective.
Explain how you would evaluate a social media post using the experimental perspective.
Describe generators of valuable experiences, and explain how they can inform social media strategy development.