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Use the following utilities to perform the following analysis. Utilities Table Based on the Usual Degrees of Freedom Label Utility Variable Intercept 7.5309 Intercept Dest
Use the following utilities to perform the following analysis. Utilities Table Based on the Usual Degrees of Freedom Label Utility Variable Intercept 7.5309 Intercept Dest Beach 0.5556 Class.DestBeach Dest City -0.5556 Class.DestCity activity City Tours 0.3704 Class.activityCity_Tours activity Hiking -0.3704 Class.activityHiking Accom Resort 0.6173 Class.AccomResort Accom _Cabin -0.1235 Class.Accom_Cabin Accom __Hotel -0.4938 Class.Accom__Hotel Price 10k 0.9259 Class.Price10k Price 15K 0.0000 Class.Price15K Price 20k -0.9259 Class.Price20k a) Tradeoff between price and accommodation: What should be the price of the Resort accommodation in the following offerings? Destination Activity Accommodation Price Beach Hiking Resort ? Beach Hiking Cabin 15K b) Market Share forecast: What is the Market Share forecast for each of the following? Destination Activity Accommodation Price Beach Hiking Resort 15K Beach City Tours Hotel 20K Beach Hiking Cabin 10K c) Attribute importance: What is the importance of each feature
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