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Use your knowledge of expectancy theory to answer Matt's questions. Hi Jayden, As you may know, Starbucks is in a battle with McDonald's to capture
Use your knowledge of expectancy theory to answer Matt's questions. Hi Jayden, As you may know, Starbucks is in a battle with McDonald's to capture the early morning coffee customer. Last month, our location sold 180 lattes per day, while the McDonald's down the street sold 220. We need to beat McDonald's next month. Which of the following sentences should I use to increase Jayden's expectancy? Your ability to take time off will be limited during this transition. Adopting the right attitude is the most important thing you can do to help with this effort. You and I will be having weekly meetings to come up with strategies to ensure an increase in latte sales. Which of the following sentences should I use to increase Jayden's instrumentality? Your goal for this month is to sell 10% more lattes, and you will receive a reward if you reach it. You asked for new promotional posters last week-I've gotten those for you. I'll be sharing some special sales tips with you tomorrow that will make your job easier. Do you think some kind of reward would be appropriate to motivate Jayden? If so, what should it be? A choice of work assignments A $200 bonus Full tuition for a course of his choice Good luck and happy selling! Best regards, Matt Use your knowledge of expectancy theory to answer Matt's questions. Hi Jayden, As you may know, Starbucks is in a battle with McDonald's to capture the early morning coffee customer. Last month, our location sold 180 lattes per day, while the McDonald's down the street sold 220. We need to beat McDonald's next month. Which of the following sentences should I use to increase Jayden's expectancy? Your ability to take time off will be limited during this transition. Adopting the right attitude is the most important thing you can do to help with this effort. You and I will be having weekly meetings to come up with strategies to ensure an increase in latte sales. Which of the following sentences should I use to increase Jayden's instrumentality? Your goal for this month is to sell 10% more lattes, and you will receive a reward if you reach it. You asked for new promotional posters last week-I've gotten those for you. I'll be sharing some special sales tips with you tomorrow that will make your job easier. Do you think some kind of reward would be appropriate to motivate Jayden? If so, what should it be? A choice of work assignments A $200 bonus Full tuition for a course of his choice Good luck and happy selling! Best regards, Matt
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