users? a According to chapter 8 in the text, why might you not be better off advertising on a social media site that has the largest number of Larger sites, in general, charge a lot more for advertising O Some smaller sites might have access to consumers that are more likely to be in your target segment. O Smaller sites often cater to more discerning segments who are willing to spend money on high quality products and services O Most larger sites are losing their audiences to smaller sites or newer technologies