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/Users/arcel/Desktop/Screen Shot 2022-10-07 at 9.52.52 AM.png A. Basket Analysis (Use the basket analysis sheet in the Excel file) Download Assignment 2_Basket Analysis.xlsx ID meat vegetables
/Users/arcel/Desktop/Screen Shot 2022-10-07 at 9.52.52 AM.png
A. Basket Analysis (Use the basket analysis sheet in the Excel file)
- Download Assignment 2_Basket Analysis.xlsx
ID | meat | vegetables | fruits |
1 | 1 | 1 | 0 |
2 | 1 | 1 | 1 |
3 | 1 | 1 | 0 |
4 | 0 | 0 | 1 |
5 | 0 | 1 | 1 |
6 | 1 | 1 | 1 |
7 | 1 | 0 | 0 |
8 | 1 | 1 | 1 |
9 | 1 | 1 | 0 |
10 | 1 | 0 | 0 |
- Based on the data table, calculate the relevant numbers in each table ( P(A) through 4. Lift) in Excel. Copy and paste the four tables.
- Explain the procedure of calculating the lift value for the pair of meat and vegetables.
- Interpret the three lift values.
- Suggest promotion strategies for the product pair whose lift is the highest.
- Suggest promotion strategies for the product pair whose lift is the lowest.
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