Using one of the following products/services:

• shampoo,
• dog food,
• bottled water,
• a hotel,
• a pizza restaurant, or
• an MP3 player.

Explain how you would introduce your selection using each of the six business level strategies (low-cost leadership, broad differentiation, best cost, focus low cost, focus differentiation, and stuck In the middle), or select two products/services, and explain how you would introduce your two selections using three business level strategies for each.

Be sure to discuss the pricing and product features that will enable your product to succeed using each business strategy. Do not use established brands in your discussion.