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Using Robert Cialdin's Six Principles : Reciprocity Scarcity Authority consistency Liking Consensus How did Microsoft increased its sales in industry specific cloud offerings? Case in
Using Robert Cialdin's Six Principles :
- Reciprocity
- Scarcity
- Authority
- consistency
- Liking
- Consensus
How did Microsoft increased its sales in industry specific cloud offerings? Case in point Microsoft's acquisition of Nuance.
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