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Using the textbook Chapter 1 The Nature of Strategic Management Using the textbook Chapter 1 The Nature of Strategic Management, Chapter 3 The External Assessment,
Using the textbook Chapter 1 "The Nature of Strategic Management", Chapter 3 "The External Assessment", and Chapter 4 "The Internal Assessment"; and the two videos " Introduction to Strategic Management' and "The Steps of the Strategic Management Process", in at least 300 words, please answer the following: A. Describe what are: 'External Assessment' and 'Internal Assessment'. B. What does 'external assessment' focus on? What does 'internal assessment' focus on? C. Please share 1 real-life example of a company's external / internal assessment. D. What are some of this company's main weaknesses and threats?
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