Using this information below, answer the following question:

1. What is the CMRw?

• Total sales amount to $2,000,000
• Food generates 75% of total sales
• Food cost is $500,000
• Beverages generated sales of $300,000 with a CMR of 0.85
• The gift store generated the remaining sales at a cost of 30%
• Tax rate is 27%
• Annual fixed costs total $1,500,000