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V2. Price Elasticity Arch Method Formula = d2-d1/midpoint / p2-p1/midpoint A) Co-Pay=$15 =-0.12 revenue $90 Profit $27 B) Co-Pay=$20 =-0.17 revenue $114 Profit $24 C)

V2. Price Elasticity Arch Method

Formula = d2-d1/midpoint / p2-p1/midpoint

A) Co-Pay=$15 =-0.12 revenue $90 Profit $27

B) Co-Pay=$20 =-0.17 revenue $114 Profit $24

C) Co-Pay=$25=-0.24 revenue $135 Profit $21

D) Co-Pay=$30=-0.31 revenue $153 Profit $18

E) Co-Pay=$35 = -0.39 revenue $168 Profit $15

Make an Arch Graph (show Arch points and label)

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