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Velodyne produces sensors and safety features for self-driving, automated vehicles. After tremendous research and development expenditures, they developed a new series of sensors with an

Velodyne produces sensors and safety features for self-driving, automated vehicles. After tremendous research and development expenditures, they developed a new series of sensors with an array of features. Velodyne reduced their marketing budget because of their confidence in the supply-driven innovation. Based on this information, what orientation does Velodyne have toward the marketplace?

holistic orientation

marketing orientation

selling orientation

product orientation

funnel orientation

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