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Vertical integration means that movement into adjacent markets by a firm along its own value chain. (1) What are examples of forward and backward integrations

Vertical integration means that movement into adjacent markets by a firm along its own value chain. (1) What are examples of forward and backward integrations and (2)Describe the pros of vertical integration, and why?

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Vertical Integration Explained Vertical integration involves a company taking ownership of stages within its supply chain either upstream backward int... blur-text-image

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