Question
Vertical marketing systems consist of the producer, wholesaler, and retailer acting as a unified whole. A) True B) False
Vertical marketing systems consist of the producer, wholesaler, and retailer acting as a unified whole.
A) True
B) False
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International Marketing And Export Management
Authors: Gerald Albaum , Alexander Josiassen , Edwin Duerr
8th Edition
1292016922, 978-1292016924
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