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Video Summary: Creative director, copywriter, account executive, media planner, marketing manager, social media coordinator, the list of careers in advertising and marketing goes on and

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Video Summary: Creative director, copywriter, account executive, media planner, marketing manager, social media coordinator, the list of careers in advertising and marketing goes on and on. Your textbook covers a number of these exciting career opportunities in great detail, but the video linked here highlights some jobs in the fields of marketing and advertising that you may not have considered before. Watch the video to explore some of the many opportunities in the field and then engage in the additional discussion questions and activities below to find out what type of career might be of interest to you. Discussion Questions and Answers: 1. Task students with taking this short, 5 -question quiz that focuses on what career in marketing or advertising would be good given a person's particular interests and workplace wants and needs. Ask students to discuss what careers they got and if they think that type of career would be of interest to them. Why or why not? 2. Task students or student groups with finding a job opportunity in the field of marketing or advertising on Linkedin that is of interest to them. Task them with reading the job description and highlighting the key skills needed to do the job. Also, have students assess their current skillset and what skills they would need to further develop to land a job such as the one they found and discuss this with the class. 3. Task students with finding an advertising practitioner on Linkedin that currently is in a role that they think they might be interested in in the future. How does the person describe their duties on Linkedin? What agency do they work with? What kind of agency is it? Look at the agency site. How does their position or role fit into the rest of the agency? Supplementary Articles: hitps:/leam 2 .com/advertising-agency https//www.indeed.com/career-advice/finding-a-joh/advertising-team-structure https:/wwwindeed.com/career-advice/finding-a-job/advertisins-roles

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