WalMart and Amazon are examples of operational excellence companies. As such they drive towards speed, availability, low prices, and high volumes.

Based on cost behaviors, what statement best describes an operational company?

A) Spend lots of money on branding and marketing as their fixed cost investment

B) believe that hiring more people is a great way to grow versus assets in software and automation

C) A large investment in infrastructure leads to fixed costs that demand lot of volume

D) With large variable costs these companies find an impediment to their growth aspirations