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Warner Clothing is considering the introduction of a new baseball cap for sales by local vendors. The company has collected the following price and
Warner Clothing is considering the introduction of a new baseball cap for sales by local vendors. The company has collected the following price and cost characteristics. Sales price Variable costs Fixed costs 13 per unit 3 per unit 51,000 per month Assume that the company plans to sell 7,000 units per month. Consider requirements (b), (c), and (d) independently of each other. Required: a. What will be the operating profit? b. What is the impact on operating profit if the sales price decreases by 20 percent? Increases by 40 percent? c. What is the impact on operating profit if variable costs per unit decrease by 20 percent? Increase by 40 percent? d. Suppose that fixed costs for the year are 20 percent lower than projected, and variable costs per unit are 20 percent higher than projected. What impact will these cost changes have on operating profit for the year? Will profit go up? Down? By how much?
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Step: 1
a To calculate the operating profit we need to subtract the total variable costs and fixed costs from the total sales revenue Sales revenue per unit 13 Variable costs per unit 3 Fixed costs per month ...Get Instant Access to Expert-Tailored Solutions
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Step: 2
Step: 3
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