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WaterwayWater is considering introducing a water filtration device for its 20-ounce water bottles. Market research indicates that1,000,000units can be sold if the price is no
WaterwayWater is considering introducing a water filtration device for its 20-ounce water bottles. Market research indicates that1,000,000units can be sold if the price is no more than $4. IfWaterwayWater decides to produce the filters, it will need to invest $2,000,000in new production equipment.WaterwayWater requires a minimum rate of return of18% on all investments. Determine the target cost per unit for the filter.
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