Question
We are going to undertake an environmental scan and research on current trends that are likely to be strategic drivers for the idea--Robotic Pet. I
We are going to undertake an environmental scan and research on current trends that are likely to be strategic drivers for the idea--Robotic Pet.
I am confusing about how can we do the demographic environment trend for the Robotic Pet market in Australia. Besides, how this demographic trend influence or will affect the marketability and consumption of this Robotic Pet idea?
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Marketing management
Authors: Philip Kotler, Kevin Lane Keller
14th Edition
9780273753360, 132102927, 273753363, 978-0132102926
