Question
We evaluate the value of providing information to consumers about the risk of alcohol consumption. The price is $2 per bottle and demand elasticity for
We evaluate the value of providing information to consumers about the risk of alcohol consumption. The price is $2 per bottle and demand elasticity for alcohol is -0.8. Suppose actual consumption is 100 bottles per person, and the predicated consumption (without information) is 120 bottles per person. Here, assume the person's actual demand curve for alcohol automatically incorporate the risk and benefit of consuming alcohol, and making their decision accordingly. Calculate the value of information per person.Show your work on how you reach the number.
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