Question
We know about four basic scenarios that can result from different combination of capacity and demand. Which one implies No one is being turned away
We know about four basic scenarios that can result from different combination of capacity and demand. Which one implies "No one is being turned away but quality of service may still suffer"? *
Excess capacity
Demand exceeds optimum capacity
Demand and supply are balanced
Excess demand
Which of the following is not a right strategy undertaken by firms under the guidelines of "Service Recovery Strategies"? *
Display understanding and accountability
Respond at your convenience
Cultivate relationships with customers
Treat customers fairly
FedEx and UPS face heavy demand during Christmas holidays. Sometimes they are short of delivery trucks and sometimes lack of employees because all of them are operating at peak capacity. This example includes which constraints of capacity? *
Facility and Labor
Time and Equipment
Labor and Equipment
Time and Labor
*Airlines are limited by the number of seats" is an example of which Capacity
Constraint? *
Facilities
Equipment
Time
Labor
Research has found that customers who are satisfied with a firm's recovery efforts talk to an average of --- people, whereas those customers who are dissatisfied with the response talk to an average of --- people. *
8 and 18.5
9 and 19.5
8 and 19.5
9 and 18.5
which of the following statement is not true? *
Personal relevance of the failure can influence people to complain Some people complain because they believe that they will get compensation for
Tanure
Customers are more likely to complain about frequently purchased services Some people see complaining as a waste of time
We know about four basic scenarios that can result from different combination of capacity and demand. Which one implies "Customers may be disappointed or may worry that they have chosen a low quality service provider"? *
Excess demand
Demand exceeds optimum capacity
Demand and supply are balanced
Excess capacity
When can a service provider chart the demand pattern according to variation made by daily, weekly, monthly, and yearly? *
Random demand fluctuations
Predictable cycles
Demand pattern by market segment
All of them
Some Banks keep their main branches open at Gulshan or Motiheel areas for 2-3 hours on Saturday to support individual corporate customers. This strategy is known as ----- under "Shifting Demand" when firm needs to reduce demand during peak times. *
Offer incentives for nonpeak usage
Communicate with customers
Modify timing and location of service delivery
Set priorities
Usually customers are more likely to complain about --- services. *
Inexpensive
Easily understood
Frequently purchased
High risk
IUB usually does all the repairing of equipment (AC, Projectors) during semest break. This is an example of --------- strategy under "Adjust use of resources" when demand is too low. *
Schedule downtime during low period
Schedule vacations strategically
Modify or move facilities
Perform maintenance & renovations
Which of the following service organizations will experience wide fluctuations in demand?? *
Laundry and Banking
restaurants and Laundry
Transportations and Hospitals
Insurance and Banking
Customers want easy access to the complaint process, and they want things handled quickly, preferably by the first person they contact. This idea comes under which Fairness under "Treat Customers Fairly?" *
Interactional fairness
Outcome fairness
Procedural fairness
All of them
In which component of Service Blueprint, internal services, steps and interactions that takes place to help the contact employees in delivering the service? *
Support Process
Onstage employee actions
Physical evidence
Backstage employee actions
Which type of complainers is considered to be the "best friends" for a company?
Passives
Irates
Voicers
Activists
Some organizations such as ---- may face different demand patterns from different market segments. *
Banks
University
Airlines
laundry
---------- will complain to the provider, will tell others and will complain to third parties.
Voicers
Passives
Activists
Irates
The underlying issue is inventory when it comes to Managing Demand and Capacity. This inventory problem is the result of two Service Characteristics.
Those are:*
Perishability & Simultaneous production and consumption
Perishability & Variability
Intangibility & Perishability
Simultaneous production & Consumption and Variability
"Jamuna Future Theme Park" usually faces a heavy customer flow on the weekends. But due to bad weather people couldn't show up and management had to stop all the rides. Instead management faced a heavy customer flow on the weekdays. This is an example of what kind of Demand Patterns? *
The charting of demand patterns
Demand pattern by market segment
Random demand fluctuations
Predictable cycles
A customer tasted a really bad food at a fine restaurant. The service from the waiters was not up to the mark as well. He did not complain about it to the restaurant manager immediately but he told his friends about it later. He is performing what Types of Customer Complaint Actions? *
Later via phone or internet
Negative word-of-mouth
Third parties
On the spot
The ---------- separates customer-contact employee activities from those of other service support activities and people.
Line of visibility
Line of interaction
Line of internal interaction
Line of Payment
Research suggests that only
------- of customers who experience a problem
with service delivery actually complain to the employees serving them and only -
--- complain to the management or the company headquarter. *
45% and 1-5%
45% and 5-10%
55% and 1-5%
55% and 5-10%
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