Website Target Market Analysis On canada goose website: Analyze the target market for the brand solely BASED ON A VISIT TO THEIR WEBSITE and on your overall impression regarding its current branding campaign. Provide an initial statement/opinion of the target market based on this one observation.oDo you feel the website accurately attracts and speaks to its intended target audience?Why or why not? Remember, the website is one of, if not the most important marketing tool that influences consumer behavior.

Canada Goose's products are available online at its official website www.canadagoose.com. When browsing through the Canada Goose site, one of the campaigns that they are having right now is "Live In the Open", this campaign promotes the HyBridge collection - jackets that made with flexible fabric and also lightweight warmth. This targets to men and women who are active and adventurous even in wintertime. Unlike most of other winter outwears are cumbersome in order to be warm, Canada Goose is committed to free people from the cold with the newest innovative technology and advanced material. They solve the problem of consumer wanting to move around in winter without being tied down by clothing.

The website accurately attracts and speaks to its intended target audience

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