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Week 5 Assignment: Social Media Marketing Trends Using social media as a marketing tool for food and beverage operations has gone from a new and

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Week 5 Assignment: Social Media Marketing Trends Using social media as a marketing tool for food and beverage operations has gone from a new and unique way to reach your customer base to an absolute necessity for businesses that expect to remain competitive and successful. This is a dynamic and constantly evolving market in which new platforms and new uses for those platforms seem to pop up daily. For this assignment, you will take a look around the internet to find an article or story or video about a new or unique way that a business is using social media with positive fesults. It would be good if the business is in the foodservice industry, but a good topic about a good idea, regardless of the business, is better. For this assignment you will provide me with a two to three page narrative. Please provide a one-page summary of your source material. Please provide one to two pages of analysis discussing the reasons for success and potential future anticipated uses or developments. Especially if your source material is not specific to the foodservice industry, please discuss its potential applications in foodservice. Be sure to provide a link to your source material

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