Question
Wentworth restaurants currently operate four different restaurants within a three-mile radius of the city centre, open daily they each offering a different food service style
Wentworth restaurants currently operate four different restaurants within a three-mile radius of the city centre, open daily they each offering a different food service style under different brand names. These are:The Wentworth a fine dining restaurant of 50 covers that is open for both lunch and dinner. It provides both a fixed and la carte menu for both meal services. Opening hours 1130 2300.The Wentworth Pizza and Pasta an informal pizza and pasta restaurant of 120 covers, open for both lunch and dinner with a limited range offer of pizzas and six pasta dishes with appropriate salad accompaniments. Opening hours 1100 2300The Wentworth Burger Company an up-market burger restaurant offering limited range of burger offers, all hand made on the premises with a range of suitable accompaniments. The restaurant offers a takeaway as well as a dining service and has 40 seats. Opening hours 1100 2300.The Wentworth International an all-you-can-eat restaurant offer based on self-service of 40 international dishes. The restaurant has 100 seats. Opening hours 1100 2300. Fixed price 22 per head.Table 1 shows the average number of covers for each restaurant by time periods
Table 1- Average Daily Restaurant Covers by Time Periods | ||||
Average Covers by time period | The Wentworth | PIzza & Pasta | Burger Company inc Takeaway | International |
Max Seats | 50 | 120 | 40 | 100 |
1100-1200 | 5 | 25 | 25 | 18 |
1200-1300 | 35 | 85 | 45 | 47 |
1300-1400 | 35 | 95 | 85 | 86 |
1400-1500 | 25 | 80 | 59 | 72 |
1500-1600 | 0 | 20 | 40 | 26 |
1600-1700 | 0 | 10 | 18 | 15 |
1700-1800 | 0 | 15 | 48 | 29 |
1800-1900 | 15 | 47 | 73 | 78 |
1900-2000 | 45 | 90 | 52 | 95 |
2000-2100 | 45 | 85 | 72 | 82 |
2100-2200 | 30 | 80 | 45 | 72 |
2200-2300 | 30 | 50 | 35 | 42 |
Average Daily Totals | 265 | 682 | 597 | 662 |
Table 2 indicates the average food & beverage spends per head for each restaurant as well as the average percentage of food & beverage costs for each.
Table 2 - Average Customer Spends per Head | ||||
Average Spends | Wentworth | Pizza & Pasta | Burger Company | International |
Average Spend/Head | 72.00 | 22.00 | 14.00 | 26.00 |
Food & Beverage Costs % | 36% | 18% | 21% | 28% |
The food service staff including managers and supervisors are contracted to work for a maximum of 45 hours per week. The numbers of staff shown in the staffing tables are the number of people currently employed in each restaurant. All staff are on permanent contracts. Three members of staff overall are on part-time or fractional contracts. Although the staff are centrally recruited, they are allocated to specific restaurants according to their skills and experience. The pay scales are related to the skills required and are shown in the staffing table (Table 2-1). The management teams are salaried staff, supervisors and food service staff are hourly paid. Staff on full contracts have an annual entitlement to 4 weeks holiday and are required to work for 10 days out of every 14.
Table 2-1 - Staffing Tables | ||||||||
Staffing Nos. | Wentworth | Pizza & Pasta | Burger Company | International | ||||
Pay Scales | Pay Scales | Pay Scales | Pay Scales | |||||
Management | 3 | 32,000 | 3 | 28,000 | 3 | 28,000 | 4 | 30,000 |
Supervisors | 5 | 14.50 | 5 | 12.50 | 4 | 12.50 | 5 | 13.75 |
Total Food Service Staff excluding kitchen | 18.5 | 10.75 | 12.5 | 9.75 | 11 | 9.75 | 18.5 | 10.00 |
1. Analyse and compare the performance of each restaurant in terms of basic profitability.
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