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Weston Enterprises is an all - equity firm with two divisions. The soft drink division has an asset beta of 0 . 5 6 ,
Weston Enterprises is an allequity firm with two divisions. The soft drink division has an asset beta of expects to generate free cash flow of $ million this year, and anticipates a
perpetual growth rate. The industrial chemicals division has an asset beta of expects to generate free cash flow of $ million this year, and anticipates a perpetual growth rate. Suppose
the riskfree rate is and the market risk premium is
a Estimate the value of each division.
b Estimate Weston's current equity beta
c Estimate Weston's current cost of capital. Is this cost of capital useful for valuing Weston's projects? How is Weston's equity beta likely to change over time?
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