1. What adjustments would you make to the pro forma income statements for Beatbox Beverages based on the differences you perceive in business models between Beatbox and Crimson? Explain how differences in customer segments, value propositions, or channels might affect different numbers on the two companies income statements. Give some examples of using numbers.
2. What adjustments - if any - would you make to the pro forma balance sheets based on the same criteria you considered for question 1? Describe and justify any adjustments youd make, and be especially descriptive if you would NOT make any changes to Beatboxs pro forma balance sheet.

ANALOG 50.00% 50.00% Start with what we know Sales $2,000,000 Funds raised $5,700.000 Employees 8 Wholesale box $10 COGS $2 assumed Pro Forma Income Statement Revenues COGS Gross Profit 2017 $2,000,000 $400,000 $1,600,000 2018 $3,000,000 $600,000 $2,400,000 2019 2020 $4,500,000 $6,750,000 $900,000 $1,350,000 $3,600,000 $5,400,000 2021 2022 $10,125,000 $15,187,500 $2,025,000 $3,037,500 $8,100,000 $12,150,000 2023 2024 2025 $22,781,250 $34,171,875 $51,257,813 $4,556,250 $6,834,375 $10,251,563 $18,225,000 $27,337,500 $41,006,250 Revenues COGS Gross Profit Current Year $2,000,000 $1,000,000 $1,000,000 Next year $3,000,000