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What are the main challenges that firms face when expanding their operations in some international markets and how can they address these charges to achieve
What are the main challenges that firms face when expanding their operations in some international markets and how can they address these charges to achieve success in their global marketing efforts?
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Expanding operations into international markets presents several challenges for firms Some of the main challenges include Cultural differences Understanding and adapting to different cultures language...
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Fundamentals Of Human Resource Management Functions Applications And Skill Development
Authors: Robert N. Lussier, John R. Hendon
2nd Edition
1544324480, 978-1544324487
