What are the major substitutes and complements impacting their decision-making? Your industry: Chanel - fashion house

8. Is their price elasticity of demand inelastic or elastic? Explain

9. What is the income elasticity of your industry? Explain

Work to understand the mind-frame of the producers representing the supply curve within your industry.

10. Who are main the suppliers in your market?

11. What are their characteristics? (large/small, local/regional/national/international, profit/not for profit/government)

12. What is the nature of the competition in your market? (Perfect competition, monopoly, etc?)

13. What are the significant inputs which impact the supply curve within your industry?